{"product_id":"vochos-unidos","title":"Vochos Unidos | Standard Edition","description":"\u003ch3\u003eThe Ultimate VW Beetle Automotive Photography Book\u003c\/h3\u003e\n\u003cp\u003eIn this captivating bilingual photobook, one photographer spends five years exploring the streets of Mexico City and its surrounding mountain towns on the hunt for El Vocho — the Spanish term of endearment for the iconic Volkswagen Beetle. Vochos, and the vocheros who preserve them, become the pathway for Rodrigo Gaya Villar to rediscover his ancestral home country.\u003c\/p\u003e\n\u003cp\u003eAlong his travels, Gaya learns how the 60-year old German automobile reshaped Mexico's trajectory with easy, affordable transportation. Now it fuels a passionate community of vocheros who encapsulate its enduring spirit, and embrace its role in shaping contemporary Mexican identity.\u003c\/p\u003e\n\u003cp\u003eOver 300 pages, Gaya's debut collection \u003cem\u003eVochos Unidos\u003c\/em\u003e introduces the reader to vibrant people and locations that place the full Mexico experience on display. Through moments of triumph and heartbreak, laughter and despair, pride and humility, \u003cem\u003eVochos Unidos\u003c\/em\u003e chases the Beetle across a culture and landscape as diverse as any in the world. We become attuned to the spirit of the Vocho, and the adopted homeland that celebrates it.\u003c\/p\u003e","brand":"Carrara Media","offers":[{"title":"Default Title","offer_id":48110317895901,"sku":null,"price":54.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0838\/8424\/5213\/files\/VochosUnidos_RodrigoGayaVillar_standardedition01.jpg?v=1783188986","url":"https:\/\/carrarabooks.com\/products\/vochos-unidos","provider":"Carrara Media Store","version":"1.0","type":"link"}